X has recently rolled out an update for its live video player on iOS, aimed at improving the user experience by utilizing the full screen display more effectively. The new layout of the live player is more centered, allowing the related chat to take more focus while also providing easier access to various playback options
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Google recently announced a series of new ad updates during its 2024 NewFronts presentation, focusing on expanded placement options with streaming providers such as Disney, Paramount, NBCUniversal, and Warner Bros. This move will provide marketers with more opportunities to showcase their ads on various streaming platforms, allowing for increased reach and targeting capabilities for their
TikTok has recently introduced a new AI integration feature called “AI-moji”, where users can create a cartoonish avatar of themselves to use as stickers in the app. Users are prompted to scan their faces to generate their own digital character, which can be used to react to Stories, messages, and chats. While this new feature
Recent data indicates that Threads, a social media platform by Meta, is gaining popularity in the United States. In response to this trend, Meta is making efforts to further increase in-app engagement by providing financial incentives to high-profile creators to post on the app. Meta is offering prominent creators from its other platforms up to
A recent report on X’s user base in the E.U. revealed that as of January 2024, the platform was serving 61.8 million logged-in users and 49.6 million logged-out guests, totaling 111.4 million users in the region. This data showed a slight decrease from the previous year, with a dip of 0.8 million users. While these
Microsoft’s repeated assertion that LinkedIn has achieved “record levels of engagement” has become a predictable and unconvincing statement. This claim has been consistently made since 2018, without any substantial evidence or context provided to support it. It raises the question of whether these proclamations hold any real significance or if they are simply a habitual
The recent push for TikTok’s Chinese owners to divest highlights the ongoing debate surrounding the popular video-sharing platform’s future in the US. The bill, which has now been signed into law by President Joe Biden, has ignited a 270-day countdown for a potential sale or an outright ban of TikTok. This development marks a significant
The Google Pixel 8 series set a new standard last year with its improved face unlock feature, allowing users to access various apps conveniently. One of the latest updates includes WhatsApp rolling out support for the face unlock feature specifically for Pixel 8 phones. This integration provides a seamless way to unlock the messaging app
Google has once again decided to postpone the deprecation of third party cookies, a move that has implications for the digital marketing industry as a whole. The U.K.’s Competition and Markets Authority (CMA) has raised concerns about how this decision will affect Google’s competitors and the industry at large. In response to the CMA’s feedback,
Recent data from Apptopia suggests a notable shift in the social media landscape, particularly in the U.S. market. Threads, Meta’s Twitter clone experiment, is showing a steady rise in daily active users, surpassing X in terms of daily actives. While this data may not be completely accurate due to the nature of third-party app data